All content, of both the original and this blog, is written from my point of view and is my opinion. I believe it to be accurate at the time it is written. ~ Kyle Prast, Brookfield resident since 1986

Wednesday, April 14, 2010

No more Midwest & AirTran ranked No. 2

Yesterday came the no surprise announcement, Republic will rename Midwest, Frontier. I was privileged to fly Midwest 3 times in their grander days. Those wonderful Midwest meals and comfy wide seats vanished during the belt-tightening and take-over eras but still remain legendary. Who would have thought that in today's tightwad era, airlines would propose charging for a carry on or using the restroom!

Sadly, it was logical that the Midwest name be scrapped too, since the ammenities that branded them as something special had long since vanished. The only vestige to remain of their heyday is the chocolate chip cookie.

Also this week came the news that AirTran airlines was ranked as Number 2 in airline quality (For comparison, Frontier was ranked 7th).

This is good news because AirTran flies out of Milwaukee. In fact, AirTran announced last December that they were making Miwaukee a second hub. "AirTran Airways...announced that the airline will open both a pilot and flight attendant base in Milwaukee to support its increased operations. ... The flight bases will be opened in April 2010 and will consist initially of 50 pilots ... and a minimum of 50 flight attendants..." (My emphasis throughout)

The new AirTran Hub would add 100 jobs to start. AirTran's Marketing Senior Vice President said, "As we continue to grow our Milwaukee operation, we have reached a point where we need to add flight crew bases in Milwaukee to make our airline more efficient... These new Milwaukee jobs further demonstrate our commitment to Southeast Wisconsin."

I don't fly often - maybe once every 1 or 2 years? But I like AirTran because they offer inexpensive, nonstop flights to Orlando. They have been on time and my limited experience has always been good. Also, for people like me, who don't travel for business, they have a rewards plan to save up for a free flight. (My family flew free a few years back to Disney via their A+ Rewards program.) They also offer a credit card that offers points toward free flights. As I often say, AirTran: Great airline - Stupid radio ads!

A few years back, when Midwest spurned AirTran's take over overtures, I owned a bit of Midwest stock when there was that push for Milwaukeeans to buy stock to help the company. (It still remains my most fun venture in the stock market--ever. I am don't gamble Vegas or lottery style, but I invested a few hundred dollars when the stock was a dollar-something, held the stock for a while, and then sold it when it topped 2 digits.) At the time, I thought AirTran would be a good candidate for obtaining Midwest. They seemed committed to staying in Milwaukee.

I wonder if the former Midwest employees would agree?

Links: Practically Speaking, Betterbrookfield, RandyMelchert, Jay Weber, Vicki McKenna, The Right View Wisconsin, CNS News, Mark Levin, Breitbart BigGovernment, The Heritage Foundation

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